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 ESCON Best Paper Award
Posted by: Anna Clark
Title/Position: Program Coordinator
School/Organization: ESCON (European Social Cognition Network)
Sent to listserv of: SPSP, SESP
Date posted: September 9th, 2008


European Social Cognition Network (ESCON)
Best Paper Award 2008

This year the ESCON Best Paper was awarded to:

Alice Dechêne
(University of Basel)
for her paper entitled “Artifacts in Social Cognition: The Truth Effect and the Mere-Exposure Effect”, co-authored by Christoph Stahl (University of Freiburg), Jochim Hansen (University of Basel), and Michaela Wänke (University of Basel).

The ESCON Best Paper Award is presented each year at the annual ESCON Transfer of Knowledge Conference for the best paper presented by a PhD researcher.

ESCON is dedicated to providing a collaborative and interactive platform for cutting edge social cognition research. The annual Transfer of Knowledge Conference is aimed at promoting and networking young social cognition researchers. For more information see the ESCON web site:

http://www.social-cognition.org/


ESCON Best Paper – 2008

Abstract
Repetition effects like the mere-exposure effect and the truth effect are constants in introductory psychology textbooks. When participants are repeatedly presented with an unfamiliar stimulus, this stimulus is rated as more pleasant (mere-exposure effect) or more valid (truth effect) than a similar stimulus that has not been presented before. A recent account proposes, that the discrepancy between the experienced processing fluency of the stimulus and a standard is responsible for the higher liking/truth ratings of fluent (i.e. repeated) stimuli compared to non-fluent (i.e. new) stimuli (Hansen, Dechêne & Wänke, in press; Willems & Van der Linden, 2006). This is an important notion because such a discrepancy may be inherent in the classical research procedures used to investigate both effects. Here, mixed lists of repeated and new stimuli are presented and rated. Therefore these repetition effects may be -- at least in part -- not solely due to repetition but may in fact be discrepancy effects and artifacts of the experimental designs typically used to investigate these effects. We tested this assumption in two experiments and presented participants in a first phase with statements (truth effect) or Chinese ideographs (mere-exposure effect). In a second phase, participants were presented either with a mixed list of old and new stimuli or with a list of solely old stimuli. They rated the stimuli for their truth/pleasantness. We found the truth effect and the mere-exposure effect only in the mixed-list conditions, but not in the all-repeated conditions. Our results indicate that repetition is only one necessary factor, and truth and mere-exposure effects may crucially depend on this discrepancy between the experienced fluency in mixed lists. Moreover, alleged repetition effects may in fact largely be determined by the research paradigm.

Current citation:
Dechêne, A., Stahl, C., Hansen, J., & Wänke, M. (under review). Mix Me a List: Repeated presentation may not be sufficient for the Truth Effect and the Mere Exposure Effect." Journal of Experimental Social Psychology.



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